Artificial Intelligence (AI)
Feeling AI anxiety? We’ve got you covered.
AI isn’t just the future; it’s now. And with Eternity as your partner, you’re not just adapting to change—you’re driving it. From uncovering hidden potential with AI Audits to equipping your team with the skills needed to succeed through Workshops and Bootcamps, we’re here to guide you every step of the way. Ready to elevate your business with AI? Let’s make it happen.
Eternity is your trusted guide in the land of AI confusion and hype.
AI Audits
Turn AI Into Clear ROI
An AI Audit reveals where AI will actually save time and money. We map your workflows, data, and tools to surface quick wins and safe automations. Built for busy teams in business, nonprofits, and tourism, the audit cuts through hype and focuses on results you can measure.
A Prioritized Roadmap You Can Act On
The plan lays out 30-day quick wins, 90-day pilots, and a 6–12 month path with owners, SOP updates, training, and KPIs, so your team moves from experiments to consistent outcomes.
AI Workshops
Fast-Track Your Team's AI Skills
Our 90-minute AI Workshops are designed for busy teams who need results quickly. Whether you're a business, nonprofit, or in the tourism industry, these sessions—available in person or via Zoom—deliver practical, hands-on knowledge so you can start using AI right away.
Tailored, Actionable, and Relevant
Every workshop is customized to your team’s needs, covering everything from AI basics to industry-specific tools. Ideal for business leaders, marketers, HR, and IT pros ready to boost productivity and integrate AI into daily operations.
AI Public Speaking
Bring Energy, Insight, and AI Expertise to Your Event
Mike Lannen, founder of Eternity, delivers engaging keynotes that combine real-world AI and marketing experience with a dynamic stage presence. His keynote or breakout sessions inspire action and spark new ideas for business leaders, nonprofits, and tourism pros alike.
Why Choose Mike?
With 25+ years in digital marketing and a deep focus on AI, Mike translates complex tech into clear, practical strategies. Popular topics include AI for marketing, business growth, and future trends—always tailored, always impactful.
AI Consulting & Implementation
Tailored, Measurable, and Supported
Our team gets real automations live fast. We map your workflows, choose the right tools, and build with guardrails so results stick. Typical implementations include AI systems for the following:
- Auto SOP Generation
- Website Chatbots
- Auto Email Drafts
- AI Phonebots
EternityAI
Smart Content Built In
Always-on AI inside your website’s backend. EternityAI connects directly with ChatGPT to generate SEO titles, meta descriptions, and schema, write alt text for every image, and draft page content that matches your brand voice.
Automatic, On-Brand, and Under Control
You decide what it writes and when it runs. Use approvals, edit-before-publish, and an audit log for every change. Lock in tone with style guides, set guardrails for sensitive pages, and roll out team training so updates stay fast, accurate, and measurable.
Ski Resort AI Bootcamp
Al Solutions for the Slopes Presented by SAM and Eternity
AI for Ski Resorts—Made Practical
This self-paced virtual course, built by SAM and Eternity, helps ski resort teams unlock the power of AI—whether you're just getting started or already using ChatGPT. It's designed for every department, from ops to marketing, with live sessions and hands-on lessons you can use right away.
Learn at Your Speed, Use It Instantly
You’ll explore real pros and cons of AI in resort life—without the jargon. The course covers safety, guest experience, operations, and marketing, giving you skills you can put to work immediately or the clarity to decide your next move.
Our Vision For AI
We use AI to boost human intelligence, not replace it. It helps us think clearer, move faster, and focus on what matters most. We’re serious about protecting privacy, staying transparent, and keeping control in human hands—because trust is everything. By staying curious, testing responsibly, and keeping people first, we turn tech into real, lasting value for our team and the folks we serve.
