Despite how great your products are or the amount of traffic your marketing initiatives drive to your website, conversions are hard to come by. This is because everything from the color of a call-to-action to the quality of a product image can push your visitors off your site and onto your competitor’s checkout page.
See more at: http://www.websitemagazine.com/content/blogs/posts/pages/17-reasons-for-failed-conversions.aspx#sthash.Aeq59v1Y.dpuf
