The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.
The Eternity Blog
We Need to Make Social Media Social Again
It’s called “social” media for a reason. In pursuit of getting likes and followers and trying to reach new consumers and clients, we sometimes forget the very core of what social media is all about: connecting.
The Anatomy of A Google Search Ad
Do You Know The Different Parts That Make Up A Google Search Ad? If you’ve ever searched for anything on Google you’ve likely seen an ad before, but do you know the different parts of an ad?
5 Landing Page Tips for your Holiday Promotions
The holidays are never-ending, and Valentine's Day is right around the corner. When it comes to the holidays, your marketing strategy should adjust to reflect the holiday at play.
How to Reach your Audience with Location-Based Targeting
Location-based targeting is when you deliver content to a consumer through mobile or web by using location-based information about that individual.
What Are Some Tips to Convert Abandoned Shopping Carts?
As an ecommerce store, you lose sales every time a shopping cart is abandoned.
6 Signs It’s Time to Update Your Website
If you’re wondering whether or not your website needs a bit of a touch up in order to catch up with the times, here are a six tell-tale signs to look out for. Your website is one of the most important tools of your marketing arsenal.
Black Hat vs. White Hat SEO
Quality over quantity is a great motto for life, but is it also the key to SEO?
Why You Shouldn’t Be Using Popular Hashtags
Yes, you read that title correctly. You shouldn’t be using popular hashtags.
It Takes a Village: Meet our Community Partners
You simply can’t do it all—you know what we mean? As a company that focuses on community building and creating relationships that last, well, for eternity, we proudly connect with other amazing crews to fill in those few gaps.
What is the Perfect Digital Ad Frequency?
Finding the perfect digital ad frequency is essential for the success of your business.
How Online Reviews Help Your Local Business
91% of people go online to read extensively about what people are saying about your business and the way it operates. And 84% of people trust these reviews as much as they do the reports they get from trusted friends.
The 3 Worst Social Media Practices of 2021
By creating and maintaining company social accounts, you can reach new clients, consumers, and business partners. But how do you make sure your social media is the best it can be? Well, to start, you can avoid these top three worst social media practices of 2021.
The ABCs of SEO
Search Engine Optimization (SEO) has been on the rise in recent years, but its importance has certainly skyrocketed since online competition increased during the pandemic.
6 Quick Wins for a Profitable Google Ads Campaign
What if your 2021 resolution was to stop wasting your budget on your Google Ads campaigns and start improving the profitability of them?
Is Your Business Digital First for 2021?
Many businesses miss the point when it comes to making their businesses digital first. Is your business one of them?
How To Make Remote Working Successful for your Business
The Eternity crew has been working remotely full-time for nearly ten months, and we have experienced a series of trials and tribulations throughout that time.