The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.
The Eternity Blog
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How Long Does SEO Take in 2024?
With the ever-evolving nature of search algorithms and user behaviors, you might wonder, "How long does SEO take in 2024?" Understanding SEO timelines is crucial for setting expectations and allocating resources. Let’s explore the factors shaping SEO timelines this year and provide insights to help you stay ahead of the curve.
Optimization
Research Shows Your Bad Website is hurting Your Business
A website for your business has the potential to be your greatest investment yet. Through your website, thousands—possibly millions—of people can get in touch with your business and everything that makes it special and unique.
Optimization
Removing .html Extension from your URL — Benefit for SEO? Yes…Kind Of
You may have noticed many top ranking websites on search engines sporting links that lack the .html and .php extension. But is it truly helpful from an SEO point of view?
Design
Another Great Nonprofit Website: Vermont Maple Sugar Makers Association
Eternity is proud to announce the launch of another statewide trade association website -- this time for the Vermont Maple Sugar Makers Association (VMSA).
Design
Why Your Friend/Nephew/Daughter Shouldn't Make Your Website
Resist the urge to ask your friend, your niece, or your neighbor’s kid to do it for you because you know that way you only get to spend a few hundred bucks or (OMG!) nothing at all.
Design
4 Reasons to Hire a Professional Photographer for Your Website
You’ve probably woken up to the fact that your website can, and should, be your most rewarding investment. Indeed up to 80% of prospects will check out your website to learn more about your business before deciding whether they want to do business with you.
In The News
Eternity Provides Ski Vermont Snow Conditions Report to WCAX Burlington
In an exciting turn of events coming out of our years-long relationship with the Vermont Ski Areas Association (Ski Vermont), developing SkiVermont.
In The News
The Dos and Don’ts of Dealing with Negative Online Reviews
It’s probably already happened to you before. You’re sitting in your living room, grateful for the weekend rest and relishing the chance at some much needed relaxation, when you hear your phone ping in your pocket.
Optimization
New Findings Show Google Organic Clicks Shifting to Paid
It’s always been usual practice to emphasize more of your SEO resources towards generating organic traffic for your website, instead of paid traffic. It made sense since organic search links were attracting 70% of the clicks.
Design
New Health Services Website Launch: PT360
Eternity is proud to announce the launch of the brand-new PT360 website!
Optimization
8 Problems in Web Projects and How to Solve Them
Every web developer worth his salt knows that a web development project might entail more pitfalls than are apparent at the beginning. Whether it’s during the development process or the during the crucial maintenance period afterwards, you never know when there might be a hiccup.
In The News
Nomophobia—the Biggest Fear in the World?
What’s the biggest fear in the world? No, it’s not the fear of snakes, neither is it the fear of spiders. It’s not even the fear of spider-snakes—if such a thing actually exists. The biggest fear in the world is much worse. It is the fear of separation from your mobile phone!
Design
"Can You Make It POP?" - Why You Should TRUST Your Web Designer
We get it. Really, we do! Your project means the world to you, and your website is an important part of that. You’ve spent countless hours, sleepless nights, and so many dollars up to that point that you’ve lost count. How does anybody, expect you to just completely entrust it to the care of somebody whose existence you had no idea of a mere few hours ago?
Optimization
6 Things Not to Do When Starting a Business
So you’re taking the big step, pushing your fears aside to finally start that business you’ve always wanted. You’ve read all the blog posts, listened to a plethora of podcasts, and consulted your lucky stars.
Optimization
6 Ancient SEO Tactics that No Longer Work
Search engines are constantly improving and updating their search algorithms in order to give searchers the best user experience possible. Let’s face it, the world of SEO will forever be a changing landscape.
Optimization
What is ROI for a Website?
Hang around a business person long enough, and you are bound to hear the term ROI at least once.