The Eternity Blog

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

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Digital Marketing

The Top 8 Benefits Of Email Marketing For Small Businesses

An effective email marketing campaign allows you to build stronger relationships with your customers, promote new products or services, increase sales, and increase brand awareness.

Blog

Design

"We really like the design. Just one thing. Can you make the logo bigger?"

Every designer has heard these words. And web designers are no different. It's by far the most frequent feedback heard from clients, and it's not surprising that they want to leverage their brand to the world.

Blog

Design

Dump Your Website Design

Many of us forget that the most important relationships with our websites are not our own: They are our customers'. Your website must work for your customers

Blog

Optimization

8 Tips for Writing a Stellar Web Design RFP

When it comes to really making your web design RFP accessible and attractive to a potential firm partner, there are a few things to keep in mind.

Blog

Optimization

Why Your Business Should not Waste Money on Yellow Page Ads

Just since the turn of the calendar year to 2014 three short weeks ago, we have fielded no fewer than a dozen calls from prospective new clients and many more from existing clients asking some familiar questions

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MODX

MODX Wins the People's Choice CMS Award

CMS Critic announced last week that MODX is the People's Choice Winner for Best Open Source CMS in CMS Critic's, Critic's Choice Awards.

Blog

Optimization

Denial of Service attacks - protect your website!

Enter Google. The data and software giant launched "?Project Shield" in late October to help protect small websites stay online during DoS attacks.

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Design

Color in Design | The Silent Salesman

Of all the forms of non-verbal communication, color is by far the most instantaneous method of conveying messaging and its meaning.

Blog

Optimization

Paid Vs. Organic Search

Many business owners, executives, and small-business professionals don't understand the difference between paid search and "organic" search, and as the Internet becomes the primary marketing vehicle for nearly every business.

Blog

Design

Flat Web Design

You've probably noticed the trend in the past few years in website and software design where websites and apps look "simpler" than they used to. There is a definite movement in website design away from "3-D" design to more flat design techniques.

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Optimization

13 Ethical Ways To Increase Your Site's Search Traffic

Mashable.

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Design

#1 Best Guide To Typography

This interactive website / book is such an amazing guide for typography.

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Optimization

The Beginners Guide To Seo

New to SEO?

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Design

The Story Behind Comic Sans

There may not be a designer on the planet who hasn’t heard of Comic Sans. In fact, there may not be any computer-using non-designers who aren’t familiar with — and don’t have an opinion about — Comic Sans.

Blog

Optimization

Boost Your Google Rankings - Content Is King!

For several years now, the mantra for getting your site indexed on Google and for generating clicks has been “content is king." Google itself has said as much by promoting many testimonials and articles on its own sites.

Blog

Optimization

17 Reasons For Failed Conversions

Despite how great your products are or the amount of traffic your marketing initiatives drive to your website, conversions are hard to come by.