The Eternity Blog

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

SEO technology for 2024 depicted with rocket, gears, and digital icons.

New

How Long Does SEO Take in 2024?

With the ever-evolving nature of search algorithms and user behaviors, you might wonder, "How long does SEO take in 2024?" Understanding SEO timelines is crucial for setting expectations and allocating resources. Let’s explore the factors shaping SEO timelines this year and provide insights to help you stay ahead of the curve.

Blog

Optimization

On-Page SEO in 2016: The 8 Principles for Success

On-page SEO is no longer a simple matter of checking things off a list. There's more complexity to this process in 2016 than ever before.

Blog

Design

Google Fonts Redesign!

Another major ux/ui overhaul for one of Google's children.

Blog

MODX

Why You Need a Website with a CMS

A big part of what we do at Eternity is to give advice to our clients, and to our prospects before they become our clients.

Blog

In The News

Eternity Client, Espresso Bueno, In The News!

Our client and favorite coffee shop in the world, Espresso Bueno, was in the local news this week. Way to go Elizabeth and crew!

Blog

Optimization

Organic Traffic Observations for Early 2016

As we review our clients' websites to see how trends are shaping up so far in 2016, a big area of focus, of course, is on organic SEO.

Blog

Design

Google's Material Design is Hitting YouTube Soon! Want it Now?

You've seen it across the family of Google Apps and your favorite web developer's site (*cough* Eternity) but now Material Design has reached our beloved YouTube.

Blog

Optimization

4 Ways to Create High-Ranking Content in Competitive Industries

Drowning in the sea of content? You're not alone. Site quality is factored heavily in search ranking. After the Panda update, a large number of websites with low-quality content took a huge hit.

Blog

Design

137 Design Facts That Will Amaze You

Design Facts is an amazing site to get lost in if you are interested in historic facts about design, trends and logos. We really recommend checking it out. You might learn something fun!

Blog

Design

Eternity Web is now Eternity

Since Eternity Web was founded by Mike Lannen in 2000 in his college dorm room, we've been crafting stellar websites for businesses large and small, nonprofits, and online retailers.

Blog

In The News

Our Client Ogee Named As Finalist In LaunchVT Entrepreneurial Contest

LaunchVT, Vermont's jackpot prize for entrepreneurs with a winning business pitch, picked its seven finalists this week, and our new client, Ogee, was one of them.

Blog

Design

What the Internet Looks Like in 2016

Whether a website is being viewed on a phone or computer, or being browsed with a mouse or touchscreen, it should look and function properly.

Blog

Design

Take a Stroll Through Internet Design History

The aesthetics of the Internet have changed quite dramatically over the past 20 years, and sometimes it is easy to forget just how much.

Blog

In The News

Eternity Web Client, Blake Hill Preserves featured in Boston Globe!

Our favorite local marmalade makers have been featured in the Boston Globe.

Blog

In The News

Outlook is bright for Eternity Web Client, Fontaine Bros!

It seems every where we look now, one of our clients is being featured in the media. Our client Fontaine Bros was recently featured on masslive.com

Blog

Design

A Eulogy for the Homepage Slideshow (or: Why the Image carousel Should Die)

One of the website design elements that comes up in discussion a lot at Eternity Web is the homepage carousel, or slideshow, or "hero" image slider.