The Eternity Blog

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

SEO technology for 2024 depicted with rocket, gears, and digital icons.


How Long Does SEO Take in 2024?

With the ever-evolving nature of search algorithms and user behaviors, you might wonder, "How long does SEO take in 2024?" Understanding SEO timelines is crucial for setting expectations and allocating resources. Let’s explore the factors shaping SEO timelines this year and provide insights to help you stay ahead of the curve.

Green recycle button on computer keyboard


Why You Should Repurpose Your Content

Repurposing content is one way that content marketers and business owners use to keep their content (and investment) alive and relevant for their audiences and their businesses.

Man Writing on Laptop

Content | Digital Marketing

8 Content Creation Tools for Writer's Block

Getting over writer's block is possible with these 8 online tools that will give you fresh ideas and help you brainstorm interesting content.


The Power of Social Listening: How Paying Attention on Social Media Can Boost Your Growth

Unlocking the potential of social media requires more than just posting content and hoping for the best. As a brand or business, it is crucial to listen attentively and understand the online landscape to gain maximum benefits. Social listening - the art of monitoring social media conversations about your brand, competitors, and industry – can help you achieve just that.

Eternity Team and Client meeting around a laptop at a table

Optimization | In The News

How Understanding Learning Styles Can Help Your Business Succeed

Discover the 4 Learning Styles and Their Impact on Customers and Employees. As a business owner, you know that your team and your customers are key to your success. But have you ever considered how different people learn and process information?

Design Notebook

Design | Digital Marketing

5 Questions That Tell You It’s Time to Redesign Your Website

It might be hard for you to pinpoint when it's time to redesign your website, but here are five questions to ask yourself when faced with this dilemma:

multi colored rods expanding from a center point against a black background


What's Color Theory and How Can it Help Your Business?

Colors have a huge impact on how businesses’ products and services are perceived by the world. Understanding the meaning of colors and how they affect viewers can give businesses a powerful advantage in design.

Logo design elemtns cutout on paper


What Makes a Great Logo

A great logo is distinctive, appropriate, memorable, practical and simple in form. It conveys the owner's intended message as well as being able to be printed at any size while remaining effective without color needed.

A graphic of two smiling peas in a pod with black text

Digital Marketing | Google Ads | SEO

PPC & SEO: Two Peas In A Pod

Are you ready to maximize your digital marketing potential? PPC and SEO strategies can work together to give you the best chance of success. Read on to learn how they work together to help increase profits for your business.

Red blog button instead of the Return button on Apple keyboard

Optimization | SEO

6 Simple Strategies to Make Blog Content More Accessible

Learn how you can make your blog content more accessible for everyone by following these simple strategies. From using everyday language to Text-to-Speech technology, discover the tactics you need to know!

Instagram Logo

Social Media

Leveling Up Your Instagram Bio: Tips and Tricks for Making the Most of Your Profile

This blog provides tips and tricks for optimizing your Instagram bio. By using the tips and tricks we list out in this article, you can create a strong online presence that attracts followers and helps build engagement!

Images Going Into the Internet


How to Optimize Images for Your Website

When adding visuals to your website, remember that optimizing them is key for getting the most out of your digital marketing.

Rob and Kalei Web Developers


6 Topics to Discuss with your Web Designer Before Starting a Project

As you embark on your journey of creating a website, there are many things to discuss with your web designer before beginning the project. This article will go through six essential topics to consider when meeting with your web designer.

hand holding graphic of brain in the palm of its hand against the backdrop of a cityscape

In The News | Digital Marketing | AI

Critical Thinking In An Age Of Artificial Intelligence

Here at Eternity, we’ve been exploring AI and how it can help our clients for years – and even more so lately as the technology improves. We know it’s important to think critically about AI and its potential implications for the marketing world. AI can be an invaluable tool if used strategically and responsibly, and leveraging its capabilities in combination with creative insight from human beings is a must for success. Let's consider some of the key issues around AI to keep in mind as it’s integrated into the marketing industry and the digital world.

Image of a digital futuristic blue butterfly

Digital Marketing

A Closer Look at Digital Transformation

Wondering what all the buzz is about when it comes to digital transformation? Here, we take a closer look at what it means for your business and some of the benefits you can expect.

Woman Smiling at Email Icon

5 Things Your Email List Wants You to Know

To ensure your email campaigns captivate readers, it's important to discover the topics they're eager to explore in their inbox. Success lies in understanding what kind of content resonates with them.