The Eternity Blog

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

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New

In The News

20 Tips for Working Remotely on a Team

Many of us are adjusting to a new work environment, while COVID-19 makes its way in and out of our lives.

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Digital Marketing

6 Website Metrics Every Business Should Track

Measure Measure Measure—it’s the only way to know what works for your site and what does not.

Blog

In The News

Eternity Wins Vermont Business Magazine's Best Website Developer Award (Again)

We at Eternity are proud to have again earned the recognition of our peers and colleagues in the Vermont business community by winning the 2019 Vermont Business Magazine Best Website Developer Award!

Blog

Design

Is a Professional Website Really Worth It?

So you’re thinking, “Why don’t I just create a free website rather than pay for one?”

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Design

10 Reasons Great Graphic Design Matters to Your Business

No matter what business you are in, you need good graphic design. Here are 10 reasons why.

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Design

Why You Shouldn’t Create a DIY Logo for Your Business

Your business logo is likely going to be the most recognizable aspect of your business brand.

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Digital Marketing

How to Plan An Online Marketing Campaign

Planning your online marketing strategy can seem like a complex undertaking. Mostly because it is!

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MODX

MODX vs. WordPress - Battle of the CMS

Why do we recommend MODX over WordPress? Let us count the reasons why.

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Digital Marketing

Do Online Reviews Affect SEO?

Yes, they do! Very much, in fact! Online reviews often get overlooked among the slew of factors that affect SEO.

Blog

Design

Why the Mobile Experience Matters for Local Search

In today’s mobile-first world, it is safe to assume that your customers are finding you through their mobile phones.

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Digital Marketing

Why You Should Be Using PPC Now

An effective Pay-Per-Click (PPC) campaign is an integral part of any successful digital marketing strategy.

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Digital Marketing

Getting Started with a Weekly Social Media Schedule for Your Bed and Breakfast

It’s getting harder and harder to get the attention your business deserves over social media.

Blog

Design

How Long Does SEO Take?

How long before I rank as #1 for my keywords? That’s the most common question which SEOs have to deal with.

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Optimization

How to Save Time with Your Business

Effective time management is important for everyone but it’s even more crucial for business owners.

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Optimization

9 Ways to Appeal to Your Target Audience

How much meaningful exposure your business gets depends a lot on how well you can connect.

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Design

6 Steps to Build a Better Website Navigation

Navigating your website should be simple and intuitive. That’s what your visitors expect and what they deserve.