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Digital Marketing

How Can Content Marketing Help a Business?

Think of content marketing as a way to build a relationship with your customers. It's all about creating and sharing valuable content that helps people solve problems or meet their needs.

Design

Eternity's Top 10 Latest Website Launches

We've been busy over at Eternity! Now more than ever, businesses are finding it extremely important to have both a functional and appealing website for their website visitors.

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Digital Marketing

5 Critical Tips for Optimizing Your Meta Descriptions Properly

It is no secret that meta descriptions are important for ranking well in search engines. However, many people don't know how to optimize them correctly and make the most of this powerful tool.

Digital Marketing

How to Choose Content that will Turn Visitors into Customers

Are you looking for content ideas? You might be asking, “What should I post?” or “What's the best type of content?” Well, we've got your answer! This article will go over some different types of content and how they can help grow your blog.

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Optimization

The Importance of Your Landing Page: Why it Matters & Best Practices

It's important to have a landing page that has been optimized for google ads. A successful landing page will help you reach your target audience with ease while promoting relevant content. Landing pages can be improved with some small changes and adjustments.

Digital Marketing

How to Be an Educator on Social Media

Educational posts take careful consideration when incorporating into your social media strategy. Not only do you want the post to be interesting, you want the information to be useful (and, of course, correct). Luckily we have a few quick tips on how you can become a trusted educator on your social channels.

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Digital Marketing

How To Prepare Your Website For Google Ads: 10 Tips

Preparing Your Website If you're considering running Google Ads, it's important to prepare your website for the increased traffic that the campaigns bring in.

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Optimization

How To Optimize Your Blog Posts for Google Like a Pro

Do you want to optimize your blog content for Google? This post has all the tips for your SEO strategy in order to rank high in the search engine.

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Digital Marketing

SEO Results Don’t Happen Overnight

You Can't Expect SEO Results Overnight. We know you're eager to get your website ranking in Google, but the truth is that it will take time.

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Digital Marketing

7 Signs You Need a Marketing Agency

Who doesn't want to be the best at what they do? Sometimes it can be difficult to admit that you need help. But when it comes to something as important to your business as marketing, you don't want ego's getting in the way of success.

Green recycle button on computer keyboard

Optimization

Why You Should Repurpose Your Content

Repurposing content is one way that content marketers and business owners use to keep their content (and investment) alive and relevant for their audiences and their businesses.

thumbs up blog post - non-profit websites

Design

5 Mistakes to Avoid When Designing a Non-Profit Website

Non-profit websites are a very different animal than the average business website, and it's not just because of the content that they're expected to host. Non-profits have some unique challenges when it comes to designing their websites, and these five mistakes often lead to a poor user experience for visitors.

three people looking at a computer. Photo by John Schnobrich on Unsplash

Digital Marketing

We Need to Make Social Media Social Again

It’s called “social” media for a reason. In pursuit of getting likes and followers and trying to reach new consumers and clients, we sometimes forget the very core of what social media is all about: connecting.

Design

Eternity Launched an App for Vermont Electric Co-op

Eternity is proud to announce a recent achievement with Vermont Electric Co-op! We built their website in 2020, and enjoyed working with each other so much, that they asked us to build an app for their outages page on their website.