The Eternity Blog

The latest tips, trends and reports from the vast universe of the web, brought to you by our crew.

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Google Ads | Digital Marketing

Unlocking Free Advertising: A Guide to Google Ad Grants for Nonprofits

The Google Ad Grant Program gives qualified nonprofit organizations $10,000 per month to spend on Search ads. This means your organization can target keywords and construct ads that will show up in Google’s search results page when a user types those keywords into their search bar.

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Digital Marketing

Can Social Media Improve SEO? Six Ways It Can

Can social media improve SEO for your website? Well, yes. But not in the direct way that you might be thinking.

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Digital Marketing | Email Marketing

8 Tips for Crafting a Spam-Free Email Blast

Sending an email blast or newsletter to an intended audience is becoming more and more challenging, because of the amount of emails that an individual receives daily.

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Digital Marketing

Rethinking Your Marketing Strategy

Like it or not, marketing continues to play a pivotal role in the success of a business. With all of the uncertainty in the world at the moment, you may be contemplating pausing your marketing campaigns to save money.

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Digital Marketing

Home-Builder Digital Marketing Trends for 2020

If you are debating whether or not your home-builder business should invest in digital marketing, we are here to tell you, yes. Truthfully, it is a no-brainer.

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Digital Marketing | Email Marketing

How to Write Better Sales Emails: 10 Tips

As a business owner trying to grow their business, you probably know the importance of writing a proper sales email.

social media prompts calendar with green plant

Digital Marketing

30 Days of Social Media Prompts

Trying to come up with exactly what to post and when on social media can seem like a complex undertaking. But it doesn't have to be. We've put together a list of social media prompts and suggestions.

Do People Really Click On Google Ads?

Digital Marketing

Do People Really Click On Google Ads?

The short answer is YES, people really do click on Google Ads. According to Searchengineland.com, Google makes $100M per day from Google Ads. You read that correctly. That is approximately 91% of Google's revenue.

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Digital Marketing

The Power of Remarketing: 6 Facts that Will Make You Rethink Paid Advertising

A staggering amount of those who land on your website—about 96 %—are not ready to buy yet. But you need not worry; you can capture a lot of those lost leads with remarketing.

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Digital Marketing

Part 5: Having Active Social Media Accounts During COVID-19

Social media has always played an important role in communication with clients and customers. Now more than ever, it is crucial to be actively engaged with your online audience, and that includes social media.

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Digital Marketing

How To Use Facebook Advertising For Small Businesses

Facebook Advertising is both popular and powerful. It is undoubtedly a fantastic tool that is used to promote a business, whether small or large.

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Digital Marketing

​6 Copywriting Hacks to Boost Website Conversions

It is likely that you have a website not only for altruistic purposes but also to increase profit.

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Digital Marketing

​How to Create a Content Calendar

All the best marketing campaigns started with a plan.

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Digital Marketing

How to Use LinkedIn to Grow Your Business

LinkedIn has over 560 million users and is one of the most powerful social media platforms for your business.

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Digital Marketing

7 Simple Google Ads Hacks to Generate More Leads

Here are 7 simple Google Ads hacks to help you get ahead of the competition during your next Ads campaign.

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Digital Marketing

SEO vs. Social Media: Which Drives More Leads?

You have probably wondered: between SEO and social media, which drives more leads? Let's discuss.