Earth Shift Global
EarthShift Global is a leader in LCA and sustainability-based solutions to help organizations make impactful decisions that shift sustainability performance.
Our role
We worked with EarthShift Global to create a fresh look for their brand. Starting with the design of a distinctive logo that truly represents their identity. The website structure was improved to provide a smooth user experience, making it easy to navigate. In addition, we carefully selected the ideal imagery for each page, ensuring every visual element complements the message.
Branding
For EarthShift Global’s rebrand, the goal was to create a clean, modern identity that communicates both environmental responsibility and forward momentum. The design blends a vibrant green (#68ba43) to represent sustainability with a deep teal (#2e9397) for trust and professionalism. The bold “Shift” emphasizes transformation, while the globe icon subtly reinforces the organization’s worldwide focus. The typography balances approachability and clarity, ensuring the logo works equally well on light and dark backgrounds.
- #68ba43
- #2e9397
