Northeastern Reproductive Medicine (NRM) is a private reproductive health clinic in Vermont, providing individualized fertility treatments, including IVF, IUI, fertility preservation, and specialized care for LGBTQ+ family building. NRM is dedicated to making family-building accessible and supportive for all patients.
Northeastern Reproductive Medicine
Our role
Eternity redesigned Northeastern Reproductive Medicine’s website to create a seamless, patient-centered experience that reflects NRM’s expertise and compassion. With a user-friendly layout, streamlined navigation, and SEO-optimized content, the new site offers clear pathways for visitors to learn about fertility treatments and easily schedule consultations. By integrating a fresh, modern design and incorporating inclusive messaging, Eternity ensured NRM’s digital presence is as welcoming as the care they provide.
Accessibility
Performing an ADA audit takes time, but allows us to identify problematic parts of the website. We apply solutions to these identified areas throughout the website while referencing the WCAG guidelines and account for Level AA compliance standards.
We're proud to say that Northeastern Reproductive Medicine now has a Level AA compliance rated website! To learn more about ADA, please visit our accessibility page.
Highlights
01
Navigation CTA
We added call-to-actions (CTAs) on all drop-down options on the navigation to engage users and prompt them to learn more about their potential fertility options.
