Snowed Inn
Snowed Inn is tucked away from, but within walking distance of Killington’s famous Killington Road and its restaurants, shops and nightlife. Located only 1.5 miles from the base of Vermont’s largest ski and summer resort, Killington Resort.
Our role
Eternity upgraded Snowed Inn with a new logo, a third party custom reservation integration with ResNexus, an illustrated digital proximity map, and a customer review widget on their homepage that features reviews from Google, Trip Advisor, Expedia, Travelocity, and Booking. We gave their site a content and SEO overhaul and took to social media to share unique, year-round photos and information that connects guests with the local community. Our crew also partnered with Great Big Graphics for a new outdoor sign and CW Creative made a rack and business cards.
Our social media management for Snowed Inn is focused on highlighting the unique experience that they have to offer and attract followers to visit Killington, VT not just during the winter for skiing/snowboarding but all year round. Prior to us working with them they posted a lot of low-quality content (not a lot of original imagery, didn't sustain a good theme, didn't have strong descriptive captions), so our focus in the last few months has been really all about building that. In doing so we've been making sure to share more information about local events happening, highlighting activities that guests can do in the area, making sure to tag local businesses and just really get involved in their community via social media. We also have shared more images that capture the true feeling of what it's like to lodge at Snowed Inn.
Branding
For The Snowed Inn, the logo was designed to evoke a sense of warmth, charm, and mountain serenity. The evergreen trees on a gentle slope create an immediate connection to a peaceful alpine escape, while the muted sage and stone tones (#757b71 and #c3c8bb) reflect nature’s calm elegance. The serif typography conveys sophistication and tradition, perfectly suited for a gracious lodging experience. This balance of natural imagery and refined design positions the brand as both welcoming and timeless.
- #757b71
- #c3c8bb
Highlights
Room Directory
A custom, filterable room directory was developed to make exploring accommodations intuitive and engaging. Guests can easily browse available rooms by type—such as King, Queen, or Master Suites—using a clean sidebar filter. Each room listing includes professional photography, descriptive details, and quick “View Room” links, helping potential guests visualize their stay and make informed booking decisions. The design balances usability with visual appeal, ensuring that every interaction feels smooth and inviting.
Proximity Map
To enhance local exploration, a hand-drawn proximity map was created, highlighting nearby attractions, restaurants, ski shops, and amenities within walking or short driving distance. This personalized touch goes beyond a generic Google Map—using custom illustrations and distances to give guests a clear, charming visual of the area. By placing The Snowed Inn at the heart of the map, it reinforces its central location and connection to the surrounding community. This not only helps visitors plan their outings but also creates a sense of local authenticity and warmth.
Accessibility
Performing an ADA audit takes time, but allows us to identify problematic parts of the website. We apply solutions to these identified areas throughout the website while referencing the WCAG guidelines and account for Level AA compliance standards.
We're proud to say that Snowed Inn now has a Level AA compliance rated website! To learn more about ADA, please visit our accessibility page.
