...are considering a new website, the best way to convince the rest of your team is to do a thorough audit and analysis. We understand how difficult it can be to consider the cost of a new website, but...

AI Audit An AI audit reveals where AI will actually save time and money. Ever feel like you’re only scratching the surface of what AI could do for your business? Our AI Audits are designed to change that...

...that it can serve your business in reaching its fullest potential?  The answer lies in website auditing — a powerful tool that can transform your online presence and take your business to new heights...

...experiences that drive better outcomes for your business. The 4 Types of Learners: Visual Learners Auditory Learners Kinesthetic Learners Reading/Writing Learners What Does It Mean To Be A Visual Learner...

...Your Google Ads Campaigns When it comes to managing your Google Ads account, the key is having an audit checklist to make sure you don't miss anything important. Keeping track of all aspects can be difficult...

Search Engine Optimization (SEO) is the process of improving the rankings of a website in search engines, by enhancing the quality of the content and technicalities of the site. This is done through on-page...

...Repurposing content is a great way to meet your audience where they are, whether they are visual, auditory, kinesthetic, or reading/writing learners. When you repurpose your content for different online...

...improve performance in search engines. A few of the features we use most here at Eternity are the Site Audit and Position Tracking tools. Site Audit The Site Audit tool allows you to run a full audit...

...The 3-Signal Test: A Simple Framework for Every CTA You Write Here’s a practical tool we use when auditing client sites, and you can apply it to every button label you write. A strong CTA should answer...

...partner, you’re not just adapting to change—you’re driving it. From uncovering hidden potential with AI Audits to equipping your team with the skills needed to succeed through Workshops and Bootcamps...

...ensure a successful and productive execution for your website. Five Steps to Creating a Website Sitemap Audit your Existing Sitemap The first step in creating a website sitemap is to run an audit of...

...online visibility. Your trusted guide in the land of AI confusion and hype AI workshops & consulting AI Audit An AI audit reveals where AI will actually save time and money. AI Workshops Train your team...

...on my site? The best way to find out if you have any broken links on your website is to run a site audit. There are hundreds of SEO tools and extensions available on the internet to run a website audit...

...But every once in awhile (quarterly, half-year or annually) you should consider conducting a content audit on your site. A content audit is an audit where you improve articles, merge them together...

...Public. This will help you find questions that people are asking about your products or services.  Audit your Keywords and Remove Duplicates Do not forget to remove duplicate keywords. Duplicate...

...no disappearing items on these pages, which also impacts their ranking system. Having regular site audits can deter these little gremlins from showing up. 9. Remember Web Accessibility The Americans...

...seeing meaningful improvements in organic search traffic within about six months. Do you offer site audits? Yes, we do! We'll provide you with an overview of your current website health and identify...

...your efforts and can help tell you whether or not you need  a redesign in the first place. 2. Audit Your Current Website Assets If your website has been around for a while it is very likely you...

...getting recommendations on ways to improve your site to save you time. Accelity's favorites are the Site Audit, Backlink Audit, and Keyword Position Tracking (along with the various keyword research/planning...

...only confuse search engines and add extra work for them- not exactly what we want! Running a site audit on your website is a good way to do routine ‘ checkups’ on your website as a whole to avoid this...

What Are Google Ads? Google Ads, also known as Pay-Per-Click (PPC) is a form of search engine marketing. You pick a set of keywords that is relevant to your business and worth paying for, then write search...

...tips”—from 2019, 2021 and 2023—but none reflect current best practices. A better approach: Do a content audit every 6–12 months. Update, merge or remove anything outdated. And don’t forget, there’s real...

...online visibility. Your trusted guide in the land of AI confusion and hype AI workshops & consulting AI Audit An AI audit reveals where AI will actually save time and money. AI Workshops Train your team...

...citation. Consistency builds confidence, and confidence leads to recommendations. 🏷️ Action item:Audit and standardize your business information across all listings, directories, and major platforms...

...often more useful than any single week of data. Want to Know What Your Visitors Can't Find? A website audit can surface exactly that. The reports that matter most for understanding visitor behavior —...

...online accessibility, by giving more people access to their products and services. Performing an ADA audit takes time, but allows us to identify problematic and inaccessible parts of your website. From...

...security in mind. Every input is filtered and every database query is guarded. Continuous security audits and upgrades are included with all of our websites and ensure you get fast access to any security...

...with clients on increasing ROI from Paid Advertising Campaigns. She will be assisting with website audits and planning, strategizing, and executing paid campaigns, alongside Mike. Shawna is very excited...

...impact, evaluate accordingly, and repeat If you’ve got additional questions, are looking for a site audit, or just want to say hello - get in touch today! Onward and upward! ?

...convinced you to take the leap! If you've got general questions, or are looking for a professional team to audit and optimize your digital marketing strategy- get in touch today! We look forward to hearing...

...text to improve user navigation and signal to Google the relevancy of the linked content. Routinely audit older posts to incorporate new internal links, reinforcing the site's interconnected structure...

Search engine optimization (SEO) is a digital marketing strategy that can help businesses increase their online presence and improve their search results. But what exactly is happening behind the scenes...

As a business owner, you know that staying competitive means differentiating yourself from the competition. But with so many of us embracing artificial intelligence (AI) to power our digital marketing...

Calls-to-Action (CTAs) are indispensable when you want to encourage visitors to move through your marketing funnel on your website, especially when they arrive from diverse channels like social media...

How Google’s Latest Update Is Reshaping SEO Strategies Google's core updates always shake things up in the world of digital marketing, and the March 2024 update was no exception. In this article...

...developing a tailored SEO roadmap aligned with your business objectives. During this phase, technical SEO audits and necessary optimizations are also implemented, laying a strong foundation for your...

...SEO efforts by preventing cyber threats and maintaining data integrity. Regular updates and security audits ensure your site remains protected against vulnerabilities. A secure site not only attracts...

...fonts, or someone using voice commands, an accessible website benefits all users. Your Action Plan: ✅ Audit your website today.✅ Implement at least three of these accessibility fixes this week.✅ Design...

...Can Do For Your Business? If you’re curious about where your website stands, start with a free SEO audit. Tools like Semrush offer insights into your current rankings, keyword opportunities, and potential...

...give you the best return on your ad spend. Already running Google Ads?  We’ll conduct a full audit of your current account to identify what’s working, what’s not, and where we can make meaningful...

...DevelopmentAccessibilityBranding We migrated Stine Orchard's website to our MODX platform, conducted a comprehensive UX audit, and optimized their navigation by adding a gallery page and a careers page...

...Development We migrated Bevo Catering's website to our MODX platform, conducted a comprehensive UX audit, and optimized their navigation by adding a gallery page and a careers page. Then we developed...