Mike Lannen
He/Him
Founder
Building websites & relationships
We're a marketing studio in Burlington, Vermont that builds custom websites and implements effective digital marketing strategies. Are you ready to build a lasting relationship with our award-winning crew?
Vermont web design & development
Our Portfolio
A relationship that helps you grow
We’ve got you covered
Who you'll work with
Meet the Eternity Team
Building websites & relationships since 2000
Client feedback
Eternity Web recently built us a new website. They listened and followed our instruction for its overall functionality. They cooperated with our photographer and graphic designer. We found them to be responsive and timely with tweaks and suggestions as the process moved along. Rob was friendly and approachable, easy to work with. The end result is beautiful and functional and a joy to behold.
Lois Blaisdell
The Eternity Team is fantastic to work with. Mike and his team are seriously talented, wicked fast, and went above and beyond to make our big ask possible. So fortunate to have worked with these folks and recommend you do too!
Julia Chamers
We have worked with Mike and Eternity web for years. The team he has built around him handles all of our web and adword needs for the Interlaken Inn. I have worked with other companies, but Eternity provides everything we need under one roof and I cannot recommend them enough. Thank you Eternity Web!
Ryan Bousquet
Mike and his team are incredibly responsive. Their service is top notch. We've been clients since Eternity Web was just Mike. I have often come to Mike and said, "See these competitors' websites? I want mine to be better than them." Mike and his team have always delivered. I highly recommend Eternity web.
Paul Bryant
Eternity helped us to finally make our new webstore a reality. Eternity Marketing helped us finally achieve our goal of replacing our old (Perl-based) webstore with a custom designed, 21st century webstore. Along the way, we learned just how hard it is to build a good webstore. I don’t recommend going it alone. Mike and the Eternity crew are good design partners. We are very happy with our final storefront. Our customers love it! Why? It's absolutely beautiful, for one and it's easy for us to now manage our own content and inventory. It's been a huge step forward for us as a company.
Therese Fafard
The latest tips, trends and reports
The Eternity Blog
Digital Marketing
Brand Archetypes: What Are They And Why Are They Important?
A brand archetype is basically a template that represents a brand. Businesses can use archetypes when creating their brand identity and developing a brand strategy. Brand archetypes make branding more memorable and recognizable to their target audience.
Optimization
Best Practices for On-Page and Off-Page SEO
On-page SEO refers to the optimization of a website’s content and code in order to improve its ranking on SERPs. This includes optimizing title tags, meta descriptions, header tags, and images. Off-page SEO, on the other hand, refers to the optimization of a website’s link profile. This includes link building, which is the process of acquiring links from websites.
Design
Google Ads Extensions: Best Practices & Why You Should Be Using Them
Google Ads Extensions are a way to provide potential customers with additional information about your business at no extra cost to you. They give you the ability to create manual extensions that will improve your search ads by adding more valuable content for the user.