Mike Lannen
He/Him
Founder
We're a marketing studio in Burlington, Vermont that builds custom websites and implements effective digital marketing strategies. Are you ready to build a lasting relationship with our award-winning crew?
A relationship that helps you grow
Building websites & relationships since 2000
Mike and the Eternity team took our site from "ok, for its time" to "wow, I didn't realize how far behind we were" with the increase in online traffic to prove it! The platform of our new site is so intuitive that I can make changes and updates quickly and easily. The site looks fresh and is so well integrated with the image of our hospitality business. We highly recommend not only chatting with Mike for your online presence but also the digital marketing to make the full package stand out from the crowds.
George Lewis
We hired Eternity to develop a new website and I am a happy to say they exceeded my expectations, for both their design work and customer service. They completed the job within the agreed time frame and they produced a great looking, well functioning website. Every time I needed some assistance, I was able to Mike on the phone, which is a pleasant and welcoming surprise. Mike is a true professional and has a great team of developers that with him. I highly recommend Eternity to revamp your website; you will not be disappointed.
Joe Divino
I worked with Eternity to build an entirely new website for United Way of Addison County. It was no small task, but working with Eternity made it (dare I say) fun and easy. Their response time is speedy and the answer to my "can you..." questions always seem to be "yes!" or "done!" - two of my favorite words! :)
Helena Van Voorst
Working with Mike and everyone at Eternity was so fabulous! They helped me with a much needed elevation of my website and created a new logo for my practice. I love the new look, and patients have commented on how clean, professional, and easy to navigate the new site is!
Stephanie Wawrzyniak
Eternity Web is unparalleled for its web design and customer support. Mike went above and beyond for us, and continues to offer us valuable tips on how to maximize our web presence and enhance our search standings. Run, don't walk, to Eternity Web for a consult on how to make your website shine.
Caroline Earle
The latest tips, trends and reports
Digital Marketing
A brand archetype is basically a template that represents a brand. Businesses can use archetypes when creating their brand identity and developing a brand strategy. Brand archetypes make branding more memorable and recognizable to their target audience.
Optimization
On-page SEO refers to the optimization of a website’s content and code in order to improve its ranking on SERPs. This includes optimizing title tags, meta descriptions, header tags, and images. Off-page SEO, on the other hand, refers to the optimization of a website’s link profile. This includes link building, which is the process of acquiring links from websites.
Design
Google Ads Extensions are a way to provide potential customers with additional information about your business at no extra cost to you. They give you the ability to create manual extensions that will improve your search ads by adding more valuable content for the user.